Naruto x Igloo: First-Ever Anime-Inspired Playmate Cooler Series Released Today

September 14, 2023

(Katy, Texas) Today, Igloo launched two new Playmate coolers inspired by NARUTO SHIPPUDEN, the international hit anime adapted from the original Japanese manga series by creator Masashi Kishimoto. Marking Igloo’s first anime collaboration, the all-new NARUTO SHIPPUDEN Playmate Cooler Series featuring custom Naruto Uzumaki and Sasuke Uchiha character graphics is available now at

Igloo x Naruto

“We are deeply honored to launch our anime collaboration category with none other than the legendary and internationally loved NARUTO SHIPPUDEN,” said Adrienne Berkes, Vice President of Marketing at Igloo. “Bringing together this global cultural phenomenon with our world-famous Playmate cooler is a force like no other. Once fans catch a glimpse of our two Naruto cooler designs, they will be fired up to get one of their very own.”

“We at VIZ are very excited to be partnering with Igloo on this iconic collection of NARUTO SHIPPUDEN coolers,” said Stephanie Fradue, Senior Manager of Licensing, Hardlines at VIZ Media. “Both iconic and respected brands in their own rights, bringing together NARUTO SHIPPUDEN and Playmate coolers in this unique collaboration will hope to bring out the inner ‘hokage’ in our fans. Whether training to be a shinobi or protecting Hidden Leaf Village, these coolers can go along with any adventure that may await!”

Igloo’s NARUTO SHIPPUDEN collaboration, in partnership with VIZ Media, kicks off with two exciting Little Playmate cooler designs featuring Naruto-themed artwork, one of the most popular anime of all time — each $39.99 with a 7-quart capacity that fits up to nine standard 12-ounce cans. The NARUTO SHIPPUDEN Little Playmate cooler focuses on young shinobi Naruto Uzumaki, the powerful main character on a mission to be the world’s greatest ninja, while the second Little Playmate design depicts Naruto’s rival-turned-closest-friend Sasuke Uchiha.

Anime fans can shop Igloo’s new NARUTO SHIPPUDEN Playmate Cooler Series today on, while supplies last.