(Katy, Texas) In celebration of International Women’s Day, Igloo and Warner Bros. Discovery Global Consumer Products, today announced a new collection inspired by the classic Cartoon Network series, “The Powerpuff Girls.” The special-edition The Powerpuff Girls x Igloo Cooler Collection launches with a new Little Playmate cooler featuring Blossom, Bubbles and Buttercup. Igloo will expand the collection throughout 2023 with the release of additional cooler bags and drinkware featuring the three super hero sisters. Fans can purchase now at igloocoolers.com/powerpuff.
“We’re incredibly honored to have heroes like The Powerpuff Girls represented on the iconic Little Playmate cooler, especially on International Women’s Day! Empowering females at every age is enormously important, so it’s exciting that The Powerpuff Girls x Igloo Cooler Collection we’re releasing this year can play a part in sharing the super hero sisters’ message. These special coolers can serve as a constant reminder for girls and women to support each other, just like The Powerpuff Girls do,” stated Adrienne Berkes, Vice President of Marketing at Igloo.
Igloo designed The Powerpuff Girls Little Playmate cooler — a lunch-perfect 7-quart size that can fit up to nine standard 12-ounce cans — with fun, colorful artwork depicting Blossom, Bubbles and Buttercup. These three heroines of the long-loved original 1998 series inspire young women to embrace the solidarity of sisterhood by building up, empowering and supporting one another. Later this year, Igloo is expanding this special-edition collaboration to include The Powerpuff Girls softside coolers and stainless steel drinkware.
The Powerpuff Girls Little Playmate can be purchased now at igloocoolers.com/powerpuff. Stay tuned for the launch of the rest of the The Powerpuff Girls x Igloo Cooler Collection.